Apparently Size DOES Matter

posted by Justin Roberts - 

Now before you get those letters and hate-mail pieces ready to send to WMT, read the following:

Two home improvements stores are accused of deceiving the buyers of four-by-four boards, the big brother to the ubiquitous two-by-four.
The alleged deception: Menards and Home Depot market and sell the hefty lumber as four-by-fours without specifying that the boards actually measure 3½ inches by 3½ inches. The lawsuits against the retailers would-be class actions, filed within five days of each other in federal court for the Northern District of Illinois.

Attorneys from the same Chicago law firm represent the plaintiffs in both cases. Each suit seeks more than $5 million. The retailers say the allegations are bogus. It is common knowledge and longstanding industry practice, they say, that names such as two-by-four or four-by-four do not describe the width and thickness of those pieces of lumber.

“Anybody who’s in the trades or construction knows that,” said Tim Stich, a carpentry instructor at Milwaukee Area Technical College.However, Turin and his clients dispute that the differences between nominal descriptions and actual dimensions are common knowledge.

Size does matter. $5M apparently. 

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